As of yesterday Tryk® is officially in the Smithsonian, Cooper-Hewitt National Design Museum through the National Design Triennial. Its a big deal to me even though I realize that it's not even a blip on the rest of the world's radar. Nine years ago when I co-founded Tricycle we did so with big dreams — we set out to change an industry for the better. It sounds overly optimistic and naive but I think every entrepreneur has to be that way in order to press on and succeed. I can look at what we started with pride. The majority of major carpet manufactures use technology and services from Tricycle in some capacity today and the world is better off for it. That's a little party worth celebrating.
R. Michael Hendrix from Tricycle at AIGA GAIN 2006 on Vimeo.